A family has been left in stitches after they got a lot more than they bargained after picking up a slab of pork from Coles.  

While the meat appeared to be normal looking in most ways, its skin had a cheeky message stamped across it.

The pattern of black dots under the rope holding the meat together seemed to read “sexy”.

Coles -slab -pork

The lady took to the supermarket’s Facebook page to share the funny blunder.

“Preparing pork for dinner tonight… thanks for the giggle, Coles,” she wrote.

Yahoo News reports the woman found the pork at the Mango Hill store, in Queensland’s Moreton Bay region. 

Upon closer inspection, others believed it may have in face been an ‘5’ or ‘3’ instead of the letter ‘S’.

A Coles spokesperson says the matter is being investigated.

“Customers love our 100% Australian pork and our roasts are very popular,” the Coles spokesperson said.

“The branding on this roast seems a little cheeky and we’ll be following up with our supplier.”

This article originally appeared on Over60.