Fun fact: the paler your complexion, the lighter you can go with your hair colour. “Cool blonde shades (like platinum and baby blonde) are great on porcelain skin,” says Georgiou. And you’ll want to avoid overly warm tones, like golds, coppers and caramel, which can look unnatural. “Michelle Williams has a very pale cool complexion, so very light, icy blonde works perfectly on her.
The reason I love this is because it also contrasts beautifully with her brown eye colour. It shows that, contrary to popular belief, you don’t need to have blue eyes and also pale skin to wear this tone,” says Hill. Considering a deeper hue? Matt King, a colourist, suggests dark red violets and jewel-toned colours, such as rich true red, solid jet (blue) black, and dark deep brown.